Commissioner Roger Stern-Bettman
Atom Shuffler
Born and raised in Kamloops, British Columbia, not much is known about Atom’s early life beyond what he’s shared in snippets throughout his weekly diatribes over the years. What is certain is that he got his big break initially as a local sports reporter covering the Sutherland Curling Club for the Saskatoon daily rag The StarPhoenix, during their 1984 run to a victory in the Tournament of Hearts. Averaging at least a pack and a half of darts per day (typically Player’s Smooth) and most of a bottle of Alberta Premium, Atom’s low-buck, rather nomadic lifestyle has led to many fascinating anecdotes throughout the years, many of which are evidenced below in this extensive list of fun facts:
Current Residence – Regina, SK. Summer Residence - Sun City, AZ.
Bears a passing resemblance to a much older and weathered Adam Schefter, like Atom could be his alcoholic great-uncle.
Criminal Record:
Tax Evasion (finally arrested in October 2025, extradition was declined)
Otherwise undetermined criminal/wildlife offense, involving carrier pigeons. Charges brought in Edmonton Crown Court in late October 2022.
Possible illegal border crossing attempt (was detained by US Customs and Border Patrol in November 2019 while heavily intoxicated)
Divorced at least once. His now ex-father-in-law, Bob, likes to come up and visit during American Thanksgiving, to then have American Thanksgiving and also deer hunt. Bob’s new wife, Kathy, is super annoying and is terrified of being eaten by a moose.
Fan of ISIS, the Boston metal band, and was BOP cellmates in 2019 with Jeff Caxide, former frontman
Plays beer league hockey as a goalie since 2013, because it requires the least amount of skating
Wears glasses
Plays in a Tuesday night darts league
Competes in the Saskatchewan Celtic Games, as well as the First Nations annual competitive moose hunt and wrangle
Keeps or kept a Montreal-based bookie, who was willing to drive all the way to SK to shake him down for unpaid bets
Scuba dives, or at least owns scuba diving equipment
An initial investor in the “BellTech Moose”, a Canadian start-up that manufactures electric cars. Atom invested CAD$5,000 and received a pre-production model, which ran out of “battricity” in four days. It’s unclear if he knows that he has to recharge the car.
Has an undetermined heart condition (probably angina) for which he takes nitroglycerin pills
Once set a trap in the woods to knock upcountry degens off their sleds (specifically degens from Spiritwood), which he disguised as a tree stand and deer skinning shack
As of early 2023, Atom earns CAD$226 and an undetermined amount of elk meat from the league for each article he publishes
Had a dog named Captain Fantasmo as a child
Favorite musical artists – Celene Dion and the La Coste sisters
Twaddle/Y - @TotallyNotCrazyAtomShuffler
Atom has an official fan club, the members of which he's named the "Atomic FissionHeads".
Atom's assorted unofficial titles:
BSPN NHL insider and AWUCSG president emeritus
BSPN NHL Heavyweight Champion Of The World
BSPN travel correspondent/NHL insider (**Click this link to redeem your offer for 30% off a Sealand travel vacation holiday package!**)
Federal BOP inmate #8675309
Dr. Mantis Toboggan, M.D.
After receiving his doctorate from the University of American Samoa and becoming the head of the league medical office, Dr. Toboggan was additionally appointed as the NHL’s official Virus Czar in 2020, before being fired at the end of the season for medical malpractice. After leaving us all with his iconic warning – “(Don’t) Catch The Bug!”, he dropped off the radar for a few years, before being hired back by the league after applying for his still-vacant position while wearing a set of those novelty glasses with a plastic nose and moustache attached, which he still is forced to wear to work every day lest his true identity be revealed.
Iman Charge-Now (NHL Chief Legal Analyst)
Despite his lofty title, the league’s head honcho of the Legal department is actually an underpaid paralegal from a local Regina ambulance-chaser’s office, just looking to pick up some quick cash on the side. Likely due in large part to his lack of experience (because he’s not actually a practicing Canadian barrister or solicitor), the NHL has faced a litany of legal problems over the years, which they’ve just barely managed to escape from with some good luck and smooth talking.
Bounty Hunter Willy
His services occasionally commissioned directly by the league, this blond mullet-rocking wildcard is possibly the only person known to the NHL front office whose lunacy matches or exceeds Atom’s, which is perhaps why Willy is the only one they turn to when Atom drops off the grid and needs to be located. First contracted in 2023, Willy’s services through his one-man office, Easy Way Out Bail Bonding, have proved invaluable to the league and the Canadian public, successfully returning Atom to the custody of several local and federal American enforcement agencies from which he absconded, as well as back to the border more than once to turn Atom over to the RCMP. While no one is sure if he’s a true native of Florida, he certainly exudes Florida Man energy and is typically spotted filming his social media “show” throughout the Sunshine State, always wearing his signature bulletproof vest and no shirt.
M.L./L.L. Piper
His contract carried over from the NESBN buyout, Mr. Piper first appeared as part of NHL coverage during the 2019 season, having to fill in for Atom on a temporary basis. With a high level of expertise in draft evaluation and projection established over a 20+ year career, his analytical eye has made him possibly the most respected draft-specific analyst in the fantasy game, and his contributions, as infrequent as they are, typically offer a level of insight far beyond what the common man can glean. No one really knows what his first initials stand for, nor can they agree on what they even are, as he’s referred to himself interchangeably as both “M.L.” and “L.L.” over the years. Frequently seen alongside his two iconic props – the Big Bored and the Little Red Marker – no one can mark up the same flipchart for three weeks in a row on regional sports television quite like this guy.
"Mean" Gene Oakerlund
After a long and storied career in the professional wrestling/“sports entertainment” world, Mr. Oakerlund’s passing was announced to the public in early 2019. In what was initially a dark secret, however, Commissioner Roger Stern-Bettman made a backdoor deal with distant family members to have Gene transferred to the same cryonic preservation facility as Walt Disney, so that he could be revived at the behest of the league in the event that his services would be needed in case of journalistic emergency. Not too long after, “Mean” Gene had his first guest spot in weekly NHL coverage, typically being thawed from his otherwise peaceful cryo-sleep at least once a year to give Atom a week off work.
Matthieu Baie
An aggressively Quebecois analyst, M. Baie joined the BSPN writing family in late 2025. Matthieu does three things extremely well – he makes a mean poutine that’s always a hit at company potlucks, he takes every opportunity to campaign for a Free Quebec, and he brings such a high philosophical level of understanding the fantasy game to the table that he has become the first and only meta fantasy football writer. Monsieur Baie’s subscription-based weekly mailer, Monde Fantastique, contains multi-level analysis for those who play fantasy fantasy football (his own creation), a form of the sport where scoring is done based on how well players perform in an owner’s preferred fantasy league as opposed to the real world. Matthieu’s services are frequently farmed out at a more basic level to most of the major sports publishers, but following his split with French-language RDM (Réseau De Mensonges) he began regularly contributing to BSPN.
Ron Briquette
Local beat reporter Ron Briquette is probably the only sane person taking a BSPN paycheck, hustling between the various team facilities based throughout Virginia, home to the highest concentration of league franchises. Ron constantly strives to give nearly-up-to-the-minute updates and late-breaking news (no really, he usually breaks the news late) back to Atom, who then promptly claims that he heard about it first due his “insider” status and takes all the credit.
Aunt Mabel - a noted home distilling enthusiast, known to produce her signature bathtub gin, as well as chokecherry "firewater", mulberry and gooseberry wine, and elderberry cobbler (the cobbler is terrible).
Aunt Mildred - died in mid-2017, leaving some stick furniture to Atom in her will, which he broke up and burned to survive the winter after his power was cut off for not paying the bills. Aunt Mildred somehow died again in 2018, and willed Atom an already-made boysenberry fruitcake, which he ate as part of his American Thanksgiving celebrations that year.
Aunt Madeline - known for her "Cherry Jubilee" holiday hooch, a big hit at Christmas.
Aunt Gertrude - dabbles in making acorn wine, but is best known as the 14-time pumpkin catapulting champion of Saskatoon, SK. Married to Uncle Billy, and mother to Billy Jr. and Bobby.
Aunt Ethyl - neighbors with a farmer who routinely grows 30+ kg oversized pumpkins, which she buys from him before carving them to look like Canadian celebrities, most notably Alanis Morisette and Gordie Howe. Refuses to talk to Gertrude because of the catapult thing.
Aunt Doris - helps Atom make his moose jerky.
Uncle Yom - builds and races iceboats, and has his son Donny "help out". Yom is in a blood feud with the entire state of Minnesota for some reason, so he typically competes in the Euro championship or the national Canadian Cup instead of Western region races.
Uncle Roger - the owner of a johnboat converted to run on an old snowmobile engine for extra speed, Roger used to run moonshine upriver to the local First Nations reservation, earning him enough money to buy a vacation trailer on Prince Edward Island. He’s also the local mailman.
Grandpa Tony and the in-laws from Winnipeg - no further information.
Ricky, who Atom sometimes refers to as his neighbor instead of his cousin (they do live next door to each other), is possibly the only other person with as many anecdotes as Atom himself. Here's the highlights:
Capable of drinking two cases of Labatt's at Thanksgiving
Likes to set up an extra tree stand on phone poles next to the main road into town, so that he can shoot upcountry degens off their snowmobiles with a BB gun when they try to come drink in town on Friday nights
Hit a moose with his truck and then claimed he hunted it. Got moose pox the next week, probably from the same moose.
Typically drives down to Montana every year to get fireworks for Halloween/All Hallows Eve. Favorite purchase – “Big Blast Boom-Boom Explod-a-ganza.”
Arrested in 2025 by the RCMP for gambling-related sports tampering of National Lacrosse League Games
Unbeknownst to him, Atom has been stealing cable from him so that he can watch wrestling on TNT
Shot a different moose through his window during a gun cleaning accident
Owns two decomissioned rental box trucks that he uses to house his grow-op
Spliced power into Atom's trailer from another unknown neighbor
Eddie - came to visit during American Thanksgiving 2019 and can eat a whole turkey in a single sitting.
Billy Jr. – got launched from a pumpkin catapult by his mother Gertrude once, and exclusively listens to Rush and Sebastian Bach except when smoking hash with his brother.
Bobby – Billy Jr.’s brother, who smokes hash a lot and loves The Smashing Pumpkins.
Donny – son of Yom. Is a bit “compartmentalized” and doesn’t actually help with the boat, just stands in the shop and coils up rope. Also ripped all the copper pipe out of the league satellite office once to resell for scrap for beer/pepperoni money.
Jack – lives in Montana, but ran bootleg cable all the way over the border into SK so Atom could watch other sporting events.
Terry – used a chainsaw to scare kids on Halloween “Jason”-style, but forgot to take the chain off the saw and accidentally cut down a branch that fell on him as well as mailman Roger’s mail Jeep.
Myra – a resident of Des Moines, IA, she makes a delicious green bean casserole.
Denny - Atom's third cousin and a practicing dentist in Alberta.
Randy (might actually be Ricky, but we're not sure) – has a pet goat named Rufus that he tried to get elected as the comptroller of Dalmeny, SK, and steals catalytic converters and copper pipes from buildings.
Tom (cousin-in-law) – the town constable, who keeps telling Atom to stop screaming and throwing empty liquor bottles at upcountry degens when he sees them around town.
Dave – known for making “bathtub firewater.”
Mrs. La Betioc – makes bogberry fruit cake.
Marcel – converted his mother-in-law’s single-wide trailer into a man cave, complete with functional bowling alley.
Jaques – runs a numbers game out of Marcel’s bowling alley trailer.
Guy – owns a 1974 GMC ScenicCruiser 26’ edition, which he sometimes loans to Atom to take road trips in.
Darren – former cable TV repairman, now fixes “black boxes” in the trailer park so everyone can enjoy free stolen satellite TV.
Theo – a teller at the local bank, but also the town bookie. Specializes in lines on games in the CFL, QMJHL, and on pro curling.
Nanuuk – is Inuit.
Leaky and Pete – former classmates of Atom at the Nokomis Tech School. Haven’t been heard from since the mid-90’s until 2025, when they accidentally set an iceberg on fire trying to turn it into their own private island at the behest of Duke Harold.
Donnie – previously committing welfare fraud by claiming he was wheelchair-bound, in 2021 Canadian authorities caught him 30 feet up in a tree stand hunting deer after he left his wheelchair at the bottom. When confronted, he claimed he was disabled and couldn’t climb down, so wildlife enforcement shot him with a tranquilizer dart, causing him to fall out of the tree. Donnie is now actually wheelchair-bound as a result and receives more benefits than before.
Bottle Kids - a roving pack of feral youths who call the trailer park home, their favorite activities include throwing glass bottles at Atom and Atom's trailer, vandalizing Atom's trailer, and vandalizing Atom's trailer while throwing glass bottles at it and any unfortunate passers-by. If Atom isn't around, they'll settle for throwing glass bottles at any moving car or person on a bicycle that they see.
Upcountry Degens - during the warmer months, they're usually too busy choring on thier agricultural properties, but once the cold weather rolls around, hordes of unsophisticated and unruly farm hands from many kilometers north flock to the area and fill up the local watering holes - drinking all the beer, flirting with all the barmaids, and clogging most of the bar urinals with dip spit, much to the chagrin of those who live in town 365 days a year. Atom has a particular hatred for the degens from Spiritwood for two reasons - one, they all ride two-stroke snowmobiles and the fumes give him a headache, and two, the girl he was supposed to go to the Sadie Hawkins dance in Grade 10 showed up on the arm of a young Spiritwood hay slinger, and he's never gotten over it.
Harold Bates, Duke of Sealand - The illegitimate child of Prince Roy of Sealand, Harold continues to maintain that he is the true heir to the Sealandic throne. His Grace has continually been a significant benefactor to the league throughout the years, once donating a pair of gilded cups to the league’s founders for their military and intelligence services to the Principality (which have since become divisional trophies named in his honor), and his frequent cash infusions have kept the league afloat through the thinner years.
While you may know this as a derisive term used to refer to the ever-declining quality of the Disney-owned sports media giant, who we won’t refer directly by name for genuine fear of legal retaliation (the Mouse loves a lawsuit), the Better SPorts Network was born as an alternative to take on the established networks and provide fans the best alternative sports coverage possible. After the acquisition of the New and Exciting Sports Broadcasting Network in late 2016, BSPN inherited several broadcasting rights packages and contracts of many notable sports media personalities, including the likes of Atom Shuffler and L.L. Piper, who continue to provide top-tier analysis to this day. BSPN would like to take this opportunity to remind you that you can subscribe to their premium service, BSPN Gold, for 4 payments per month of CAD$6.99, for even more top-tier exclusive content like Atom’s weekly “Sweep For Me Saturdays” curling column, QMJHL player breakdowns, additional articles from BSPN personalities like L.L. Piper, and fantasy tips and news for every sport you didn’t know there was a fantasy league for (looking at you, NASCAR Pinty’s Series fantasy team owners).
Named for founder Thibault “Crunch” Bellyash, the BSB was founded in Perry Sound, ON, in 1905, and originally compiled statistics on lacrosse, hockey, competitive beaver trapping, and dead-ball era baseball throughout Canada. Over the years, the BSB has become the premier statistical recordkeepers for any athletic event in the United States or Canada, and their feverish attention to detail and passion for the arithmatic arts make them uniquely knowledgeable in the field of sports-related statistical anomalies. No other organization has the same abilities for analyzing or recognizing statistical trends, and no one comes close to matching their passion – something that a conversation with any Bellyash employee will swiftly reveal, as they’ll surely spit out more than one bizarre athletic statistical or record-related fun fact in the first five minutes of talking to them.
The Association of Washed-Up Canadian Sportswriters Guild Union, while having an admittedly small membership, stands as the collective bargaining group for past-their-prime sports journos based in the Great White North. Notable members include the likes of Pierre LeBrun, Lou Marsh and current Guild President Ariel Helwani, when he can be bothered to stop appearing on Joe Rogan’s podcast. The Union hosts an annual banquet honoring excellence in low-tier sports journalism, with the top prize being the Bronze Quill, an honor Atom Shuffler has never taken home, much to his quiet annoyance.
A popular “microblogging” platform used primarily as means of communication between the rich and famous to talk down to us regular people, Twaddle rebranded their service to “Y” mid-2023, but everyone still calls it the old name. Currently owned by the same shady unnamed foreign-born billionaire that took over control of Edison Performance Dynamics (a company currently producing autonomous delivery robots, the 2nd generation Mars rover, a DIY cell tower kit, and a consumer-grade smoke grenade launcher), Twaddle has slowly somehow morphed into both the most complete documentation of the real-time collapse of modern society, as well as a very disreputable primary source for both global geopolitical news as well as up-to-the-second documentation of celebrity relationship gossip. The first documented use of Twaddle in league history was leading up to the 2018 championship game, as GM’s Kirk and Keith/Nolan drew the ire of the league office for their very public banter in the days beforehand.
Starting from humble beginnings as a Usenet-based shop selling custom-painted chess pieces to hobbyists, Scamazon has grown into a global retail, manufacturing, technological, entertainment, mass transit, healthcare, and private military contracting giant. Scamazon’s quarterly reports are world news, as their average annual revenue would be otherwise equivalent to the 5th largest GDP on the planet. Boasting the ability to deliver a hot Michelin-starred meal, 128-pack of toilet paper, or heavily armed 4-man fireteam to any valid address on the planet in 28 hours or less, Scamazon continues to absorb subsidiaries at an alarming rate as they expand their vast array of capabilities. Debuting their Scamazon Core Advanced Metrics service in 2022, they have become a leader in the documentation and analysis of obscure athletic statistics, second only to the Bellyash Sports Bureau, and in 2025, they announced an exclusivity deal with the NHL to be the sole broadcaster of one playoff and two primetime games per season, hosted by their in-house movie distribution/childcare/in-home automobile design service, Scamazon Supreme, available now with ad support for a special NHL fan price of just CAD$109 a month.
Bitter rivals of Scamazon, Froogle was a tech giant long before online fantasy sports were popular, beginning life as a webcrawler and online shopping service that would send coupons for brick-and-mortar stores (the only kind at the time) direct to your electronic inbox. While still lagging behind their rivals on several broadcasting- and sports-related fronts, Froogle continues to leech into every aspect of global online presence and far exceeds the raw technological capabilities of any competitor due to their heavy focus on user tracking and AI development. In late 2024, Froogle pulled the curtain back on their new Degenerative AI model, codenamed Octantis, shocking the tech and journalism worlds alike. Froogle has publicly stated that their goal is to have Octantis be able to eliminate all human journalists by 2036, and that the program is already capable of generating “fake news” articles at a rate 1,200/day – only slightly less than what is currently the combined journalistic efforts of the entirety of Australia, Mexico, and Greenland’s major news outlets.
Capitalizing on the changing tides in the legal sports betting market, OptiBet decided to take the plunge and pivot their U.S.-focused strategy from competing amongst the sea of “totally legal” offshore betting platforms, to a legitimate official partnership and presence. After being officially sanctioned by the American Samoa Oceanic Gaming Association, the huge surge in web traffic required OptiBet to relocate from their single server hosted in Sealand to a new server farm facility in Azerbaijan – conveniently also free from any physical inspections or actual meaningful oversight from Western authorities. OptiBet is proud to be the Official Betting Partner of the NHL, and reminds you all to please, play irresponsibly.
A local Saskatchewan-based energy drink manufacturer, previously named “Moospis Energi” which had to be changed because it sounded too foreign. Available in Classic Crystal Clear, Blood-Red Orange, Zero “Sugar”, and “3XXXtra Strength”, Goospis is proud to be the Official Energy Drink of the NHL.
You got some of them legal troubles? Done went and put your house in hock to get your baby daddy out of lockup for the third time and now he's skipped town and run off with that blonde fast-food fry cook again? Worried about dropping the soap and meeting Bubba while you wait for your next DUI case to work through the system? Call 306-EZ-WAY-20 (local calls only) or 1-900-GET-FREE and take the Easy Way out of jail. Tell 'em Willy sent you, except you'll just be calling me so I know I sent you. Actually tell them I'm me, and you're you, and that you saw a coupon for 10% off GPS bracelet service and the secret code word is "NHL Discount". Yeah, that ought to work. - Willy, Owner - Easy Way Out Bail Bonding
They say that legends never die. In keeping with many years of the long-standing tradition of financial foolishness, the holding company of the shell corporation of the offshore brokerage that still owns the rights to the Enron name decided to jump in and sponsor the NHL's cash prize awarded to the "Best Of The Worst" each year for the top playoff scorer among the non-playoff teams, and has been the Official Investment Partner of the National Holley League ever since.
After thier brief sponsorship deal gave them the naming rights to a projected performance metric award, the corpos over at TD Ameritrade decided to cut thier losses and bailed out after just one season. The NHL was promptly hit with multiple gag orders and cease-and-desist notices, so the less said about this, the better.
...the fine folks over at fleaflicker.com for the creation and maintenance of thier fantasy sports service. Truly the most integral partner to the league, please consider yourself encouraged to create or import your next/current league on the FleaFlicker platform. This isn't tounge-in-cheek, they're not paying for this ad spot, it's just a genuine thank you to them and a genuine endorsement and recommendation.